Marketing

Wondering how to generate leads online for your real estate business? In this video, REI BlackBook Director of Marketing, Josh Arras sits down with digital marketing expert Dan Barrett of Adwords Nerds to discuss all of the benefits of generating leads for your business online. If you’re new to the world of online marketing, it’s…

In this video, REI BlackBook director of marketing, Josh Arras, will show you how you can close more deals by better understanding these 3 different types of motivated seller leads you’re generating. Everybody wants to close more deals, but you can’t close deals without quality leads. And you have to be able to better understand the…

When it comes to real estate investing, marketing for fresh motivated seller leads is critical.  There are plenty of different marketing strategies you can choose from to grow your list, but not all marketing tactics are created equally.  Have you ever considered TV ads as a marketing strategy?  Jason Mead is a 25 year veteran…

While some may think real estate direct mail is a dying form of marketing, a mail piece sent to a targeted audience with a clear call to action is still one of the most powerful weapons in any investor’s arsenal when it comes to lead generation. Today, our director of marketing, Josh Arras sits down…

Cold calling is a hot topic when it comes to TCPA Compliance. It’s also one of the most popular lead-generation strategies for motivated sellers historically, so it’s more important now than ever to understand the rules as they’re outlined in the Telephone Consumer Protection Act. As a real estate investor, any cold calls you make…

There has been a lot of buzz in the marketing world lately surrounding TCPA compliance and something referred to as “express written consent”. What does TCPA stand for anyway? It stands for the Telephone Consumer Protection Act which was put in place by the Federal Communications Commission (FCC) in 1991. This was done in an…

Do you have a solid business plan for your real estate investing business? There’s no denying that flashy marketing tactics are super sexy and exciting… But if you want to build a successful real estate business without feeling like you’re chained to it, you have to have your systems in place so you don’t become…

Prefer to listen to the audio version of this blog post? Is your struggle to follow up consistently with your motivated seller leads costing you deals? While everybody knows finding motivated sellers and following up with them is crucial, without the proper systems in place, there are too many opportunities for your hard-earned real estate…

Do you know you need to be implementing real estate marketing strategies in your business but have no budget to do it? Or are your marketing efforts falling flat because you’re not following up consistently with the leads you already have? When it comes to real estate businesses, many investors fall short in one of…

If you’re a real estate investor marketing for motivated seller leads online, chances are you’ve at least considered adding pay per click advertising to the mix in your strategy. At a recent REI Bootcamp event, 20 year investor veteran Andy Werner shared his best tips and tricks for converting Pay Per Click (or PPC) advertising…